Why Salesforce is spending $ 27.7 billion to acquire Slack

Why Salesforce is spending $ 27.7 billion to acquire Slack
Why Salesforce is spending $ 27.7 billion to acquire Slack

Salesforce breaks the bank. While rumors had been circulating for several days, the software giant for corporate customer relations announced on Tuesday the acquisition of Slack, a collaborative platform for companies, for the colossal sum of $ 27.7 billion (approximately 22.6 billion euros) in cash and shares. The American group thus signs the largest acquisition in its history – a title previously awarded to its purchase in 2019 of Tableau Software, a company specializing in big data, for 15.7 billion dollars (approximately 13 billion euros).

“Together, we will shape the future of enterprise software and transform the way of working in the all-digital world and working from anywhere,” said CEO and Co-Founder of Salesforce, Marc Benioff.

Meanwhile, current Slack CEO Stewart Butterfield is expected to join Salesforce to continue running Slack as a unit within the group, according to the agreement. The transaction, if approved by regulators, is expected to close in the first half of 2021.

“This acquisition is historic because it is of an unprecedented scale. It breaks all records, including the most recent, that of LinkedIn by Microsoft ($ 26.2 billion), underlines in a note Guillaume Gombert, director of strategic projects and Jérémy Taïeb, financial analyst at Fabernovel. “Especially since Salesforce does not have the financial strike force of Gafa (Google, Apple, , Amazon): this takeover represents more than 12% of its …

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