“Dragon Market” launches an electronic platform that supports retail trade opportunities...

“Dragon Market” launches an electronic platform that supports retail trade opportunities...
“Dragon Market” launches an electronic platform that supports retail trade opportunities...

Dragon Market, the largest commercial center for Chinese products outside mainland China, launched Dragonmart.ae, in a move that will have a positive impact, and give a strong impetus to the retail trade in the region, which constitutes a strategic initiative by “Nakheel Malls”, the sales arm The retail company of Nakheel Properties, and DP World, a provider of integrated smart logistics solutions aimed at enabling trade flow around the world.


A statement issued yesterday stated that the platform (Dragonmart.ae) will add the largest wholesale market among companies, businesses and consumers in in terms of diversity, standard, cost, and volume, online.

The new e-commerce platform will use a digital transformation to connect retailers in Dragon Market with dealers in various parts of the UAE and abroad, while this transformation in electronic transactions via the Internet contributes to an upgrading of the shopping experience, as dealers can now buy a wide range of goods from «Souq Dragon »from their homes.

Ease of business

Nakheel’s chairman, Mohammed Ibrahim Al Shaibani, said that the expansion of the Dragon Market to include the Internet makes Nakheel Malls a leading position in the field of e-commerce and is in line with Dubai’s innovation agenda, at a time when the race towards digital transformation is accelerating. At record rates.

He explained that the launch of Dragonmart.ae confirms our commitment to identifying ways to enhance the ease of doing business across the retail sector, as well as encouraging comprehensive competitiveness and sustainable growth for Dubai, pointing to uniting efforts, in cooperation with DP World, as an extension of a strong strategic partnership to launch Dragonmart.ae website.

Digital transformation

For his part, Chairman and CEO of DP World, Sultan Ahmed Bin Sulayem, said that the new electronic platform represents another major initiative to accelerate the digital transformation and support e-commerce initiatives led by the government, as we consider the creation and use of digital platforms. Dragonmart.ae is a prerequisite, to meet the demands of the e-commerce communities of the 21st century.

Bin Sulayem added: “By using our global digital innovations and logistics services provided in Dubai, we are achieving great benefits that benefit consumers and small and medium-sized companies in the country, as our vision revolves around smart logistics services, reducing costs and creating value, and therefore, the new platform You will contribute to achieving this vision ».

Benefit for companies

It is expected that the small and medium-sized enterprises sector in the UAE will benefit from the platform, in light of the shifts in consumer trends towards e-commerce, as more than 30% of the products and goods purchased from the Dragon Market are directly related to the owners of small and medium businesses. Therefore, the business sector in various parts of the UAE, such as restaurants, will have the ability to order necessary supplies such as coffee filters and utensils directly through the platform, which will improve the ease of doing business at the state level in general.

35 thousand products on the digital platform

Dragonmart.ae platform provides users with the ability to sort and explore the abundant products on the Dragon Market faster than ever, with more than 35,000 products across 11 high-level categories, with a focus on the most popular categories, including Household items, toys, electronics, fashion, and other important goods. The platform also provides a shopping experience in line with the precautionary measures applied in the country, and allows people to reach products to their homes within 48 hours, by making the wholesale transactions accessible to dealers through a set of competitive, reduced prices.

Fast delivery times

The speedy delivery times are due in part to the fact that Dragon Mart is already using DP World’s ports, as well as superior logistics management by headquartering Dubai.

With regard to retail trade, this development will witness more fulfillment of requirements with the support of the “DP World” center located in the “Dragon Market”, which aims to simplify logistics services and deliveries, in addition to maintaining superior transaction services between companies and commercial establishments. And dealers in the state.

Nakheel Malls and DP World expand their strategic partnership to take advantage of digital transformation.

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