At the end of last September, LinkedIn announced the new design for its website and application for mobile devices, which is the first major change in design in nearly 5 years, and one of the most prominent new changes is the Stories feature that the company launched in the United States and Canada on September 25, and began launching it today in India.
Ryan Roslansky, CEO of LinkedIn, said in a post: “The LinkedIn platform has seen a 60% increase in content creation, a 25% increase in messages sent since last year, and 3 people are hired every second in new jobs through LinkedIn despite the situation. The difficult economic situation we are currently witnessing ”.
The redesign makes LinkedIn more user-friendly, and possibly more useful when looking for a new job, as the new update includes a set of new features designed to enhance communication between users.
Here’s everything you need to know about the new LinkedIn design:
1- New User Interface:
The new LinkedIn design focuses on making the user experience easier, so the new user interface provides easier access to the features that matter to the user, as the appearance is simplified by adding more spaces, and reducing dividing lines and decorative icons. The LinkedIn interface, which is predominantly blue, has been replaced by a predominantly white and gray interface, and the main navigation bar has become closer to Facebook or Twitter more than ever.
New illustrations have also been added that show people of different abilities, diverse backgrounds and ethnicities, and a wide range of different professional fields.
2- Improving the search experience:
One of the biggest changes to the new design is the new search tools, available on both the website and the LinkedIn mobile app.
LinkedIn’s search feature now breaks down results by category such as: people, jobs, groups, courses, companies, posts, events, and more. Users can also narrow the range of results further by applying multiple keyword filters, for example: You can search for companies based on location, company size, or industry.
Searches will also display personalized results, such as content that your colleagues, users and companies like that may be related to your search criteria, and you can now also follow other accounts or save jobs directly to the search results screen.
3- New Messaging Features:
LinkedIn’s built-in messaging feature has also got many new features as part of the redesign, including: modifying or deleting sent messages, shortcuts for video calls, as well as interacting with messages sent using emojis.
You can now start video calling directly in LinkedIn messages by following these steps:
Click the video camera icon in the chat window.
Select the video conferencing app you want to open, as LinkedIn currently supports: Microsoft Teams, BlueJeans, and Zoom.
Log in to the video app that you select, then create a new meeting.
Share the meeting in a LinkedIn chat live.
4- Stories feature:
The LinkedIn platform supports the (Stories) feature now, where users can share photos and videos of up to 20 seconds of their daily professional moments with others, and the stories you create expire 24 hours after publishing them. They are just like the stories feature in Instagram, Facebook and Snapchat. But LinkedIn says the feature is for professional stories.
This feature has been tested in Brazil, France, the Netherlands, the UAE and Australia, and during this testing period millions of stories have been shared and hundreds of thousands of conversations started. The company has officially launched it to users in the United States, Canada and India over the past weeks, and will work to launch it in other regions in the coming weeks.
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