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Jeddah - Yasmine El Tohamy - RIYADH: Manga Productions, a prominent Saudi creative content company, and CJ ENM, a leading South Korean entertainment powerhouse, have joined hands in an exciting partnership.
This collaboration aims to strengthen cooperation in various aspects, including distribution, licensing, content development, and the exchange of expertise and training programs.
The partnership also opens doors for Manga Productions to showcase Saudi content for the first time on Korean platforms through joint production and distribution.
Expressing his enthusiasm about the partnership, Dr. Essam Bukhary, CEO of Manga Productions said: “It would enable the two creative forces to merge and offer exceptional entertainment content to audiences worldwide.
“The partnership would be an essential opportunity to reach Korean audiences with rich Saudi content for the first time through CJ ENM and introduce Korean creative contents to Arab world.”
Echoing the same sentiments, Koo Chang-gun, CEO of CJ ENM, emphasized the significance of the partnership in their strategic goals.
He stated: “By combining the expertise of both parties, we will produce content that appeals to a global audience and advance our cultural partnership with Saudi Arabia.”
Chang-gun also emphasized his focus on making a strong entry into the Middle East market and leading the expansion of Korean culture in the region.
CJ ENM’s global recognition for producing and distributing acclaimed content, such as the Oscar-winning film “Parasite” and several popular TV series, further strengthens their position as a key player in the industry.
With three major production studios, they have a track record of providing original content to media platforms worldwide.
Through this strategic alliance, Manga Productions and CJ ENM aspire to offer audiences a diverse array of engaging and culturally rich experiences, revolutionizing the entertainment landscape on a global scale.
Manga Productions, a subsidiary of the Mohammed bin Salman Foundation, or Misk, has increased its efforts to foster the creative arts in Saudi Arabia and beyond.
Last year, the company announced the launch of “AlUla Adventures,” a one-of-a-kind experience to visit the Kingdom without physically traveling, essentially transporting or “teleporting” a person to AlUla.
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