‘It’s time to rethink how to manage and manage Botafogo’

This Friday, Keisuke Honda used his social networks to make a long outburst in relation to the current situation of the Botafogo.

Through his Twitter, the midfielder apologized to the fans for the early elimination in the Brazil’s Cup in front of Cuiabá in the round of 16, he exposed the club’s financial problems and set out to seek solutions to help “Botafogo who learned to love in just nine months of living together”.

“It has been nine months since I arrived in Brazil. After being eliminated in the Copa do Brasil, I still regret not being able to live up to the fans’ expectations, but what happened is irreversible and therefore I intend to analyze the situation well, and turn my mind to the rest of the Brazilian Championship. At that moment, I write this text thinking about what I can contribute to Botafogo, in addition to playing with all my strength on the field “, he said.

Afterwards, the athlete spoke about the financial problems that the Rio team faces and proposed a solution.

“I think now is the time for all managers, professionals, players and fans to rethink the way to manage and manage the most traditional club, Botafogo. Not only this season, but for some time now, Botafogo has had financial problems, and these problems exist not only here, but also in several football clubs and other professional sports around the world. On the other hand, I believe that there is a way to deal with this problem, and to resolve this we first have to change our mindset, focusing on reducing spending, “he commented.

“The most important thing to keep in mind is that you cannot be obsessed with increasing income in the short term. Why? To do this you need to rely on foreign investment from people or companies. If the external money comes to the club, the fans will create a lot of expectations “.

“In order to live up to expectations, investors try to bring good players for a high price. If the club achieves good results, fans will have even more expectations and then investors will spend even more money to strengthen the team. In this scenario, it would be very good if this cycle could continue, but unfortunately it is not possible. There will come a season that, even with foreign investment, the objectives will not be achieved and the fans will be dissatisfied “, he continued.

“In this way, little by little, investors become unable to respond to the fans’ wishes and start to press and be pressured. the same mistake of seeking foreign capital to increase incomes in the short term “, he concluded.

Check out, in full, Honda’s long outburst:

For everyone who loves Botafogo It has been nine months since I arrived in Brazil. After being eliminated in the Copa do Brasil, I still regret not being able to live up to the fans’ expectations, but what happened is irreversible and, therefore, I intend to analyze the situation well, and turn my mind to the rest of the Brazilian Championship.

At that moment, I write this text thinking about what I can contribute to Botafogo, in addition to playing with all my strength on the field. What I am going to talk about here may provoke the anger of some, but please understand that I am not intentionally trying to offend or hurt anyone.

I believe that some things are necessary for Botafogo to change, and I understand that if I don’t share my vision, the dissatisfaction and concern of all the fans will not be resolved, that’s why I speak here today.

– The financial problem.

Not only this season, but for some time now, Botafogo has had financial problems, and these problems exist not only here, but also in several football and other professional sports clubs around the world.

On the other hand, I believe that there is a way to deal with this problem, and to resolve this, we first have to change our mentality, focusing on reducing expenses.

The most important thing to keep in mind is that you cannot be obsessed with increasing income in the short term. Why? To do this, it is necessary to rely on foreign investment from people or companies.

If the external money comes to the club, the fans will create a lot of expectations and to live up to the expectations, investors try to bring good players for a high price. If the club achieves good results, fans will have even more expectations and then investors will spend even more money to strengthen the team.

In this scenario, it would be very good if this cycle could continue, but unfortunately it is not possible. There will come a season that, even with foreign investment, the goals will not be achieved and the fans will be dissatisfied. And this is normal, people are disappointed when something planned does not work, especially when expectations are high.

In this way, investors gradually become unable to respond to the fans’ desires and begin to press and be pressured.

In the end, they will leave the scene, and if that happens, the club will return to the same situation as it is now, and repeat the same mistake of seeking foreign capital to increase incomes in the short term. As I said before, the starting point for solving this financial problem is not to focus on increasing income in the short term, it is to understand that one should keep spending low and together think about how the club can compete in this difficult league like the Brazilian Championship , on a limited budget.

– Botafogo is a club for all fans.

First of all, whose club is Botafogo? Is it a club of wealthy investors or sponsors? No. It is not the club of entrepreneurs who leave when things go wrong, nor of a foreigner like me who will leave after a certain period.

It is a club for everyone who loves and supports Botafogo since they were born, and that keeps that love alive even in unfavorable situations like the one we live in now.

It’s everyone’s club. So we all need to make the club stronger together.

In order not to be dependent on foreign capital, the important thing is to start with a project that allows all fans to inject money into the club, without, of course, impacting on each one’s personal life. And those involved in management need to maintain the club’s financial balance transparently, so that everyone understands how the money is used.

-If there is a goal and a plan, people and money will come together.

First, as I said, we shouldn’t focus on increasing income in the short term, we need to start by reducing spending. However, without increasing income in the medium and long term, we cannot win in this difficult Brazilian Championship.

So, how does the club increase revenue? And who thinks and decides on a medium and long term plan? The most important thing is this. The club does not belong to one or a group of people, Botafogo belongs to all fans, so everyone together must think and decide. What is the purpose of the club? How are we going to try to accomplish?

That way, people will be excited to think about medium and long-term vision and plans. Consequently, good players and professionals will come together, and young players will also grow. It is a club where everyone will walk in the same direction and the fans will be the main force. Thus, this club will attract, in a healthy way, good sponsors and investors. I think now is the time for all managers, professionals, players and fans to rethink the way to manage and manage the most traditional club, Botafogo. I hope that everyone will participate in the discussion, respecting each other, without blaming or hurting anyone, and that the club will go in the right direction.

Keisuke Honda, who fell in love with Botafogo in just nine months of living together.