Amazon is keen to boost its operations in the UAE

Amazon is keen to boost its operations in the UAE
Amazon is keen to boost its operations in the UAE
Source: (MENAFN – Al-Bayan)

Date: November 28, 2020 Ronaldo Mouhahwar, Vice President of Amazon for the Middle East and North Africa, affirmed Amazon’s keenness to enhance its operations in the UAE, with the aim of ensuring a faster, smarter and more consistent experience for its customers and vendors.

He said, “Our team has focused throughout the current year on ensuring an unparalleled shopping experience for our customers, before the launch of the” White Friday offers. ” “Our investments have contributed to increasing the storage capacity of the company’s warehouses by 45%,” Mashhour added.

This coincided with the opening of a state-of-the-art delivery station in the UAE, which contributed to the creation of more than 2000 seasonal and permanent job opportunities. This brings the storage capacity of the company’s warehouses and its network of external partners to more than 2.4 million cubic feet.

He added: We have implemented more than 150 important changes in the company’s operations, with safety being its core and top priority, and we continue to implement preventive safety measures in our facilities in order to protect our employees and customers, including increasing cleaning operations in all facilities, and maintaining social distancing rules in freight service centers.

And shipments whose delivery does not require the presence of customers, and parcels placed on the doorstep while keeping the delivery crew at a safe distance, in addition to removing the requirement to obtain customer signatures upon delivery of orders. The same procedures are followed during commodity and shipment returns.

Mashhour continued, saying: This is the seventh edition of White Friday offers, which we launched in 2014, because we believe that our customers in the region deserve an event equal to the size of the Black Friday event that is launched in other markets around the world.

We have modified the concept of effectiveness to suit the culture of the region, especially since we are the first party to launch these discounts. Today, White Friday is one of the region’s major sales annually.

“White Friday offers have always succeeded in attracting an increasing number of new online shoppers in addition to regular shoppers,” he added. Several online retailers joined the annual event, making it the highly anticipated shopping festival every year in the region.

White Friday Deals is our biggest sale event of the year. Our interest in our customers continues and we will always work to enhance the features that matter most to our customers, which are low prices, a wide variety of products, and fast delivery.


And about what customers can expect during this year’s edition of the event .. He said: White Friday offers include discounts of up to 70%, and customers of the Amazon store are offered daily new offers on local and international products.

This year, we offer our customers greater discounts that include 30 different categories of products such as electronics, fashion, sports products, cosmetics, kitchen and home appliances and many other products from the most prominent brands such as Bose, Samsung, Sony, Nutricoc, Power Max Fitness, Dyson, Black & Decker, Michael Kors, Guess, Adidas, Under Armor, L’Oreal Paris and Maybelline .

During the White Friday promotions period, customers will also have the opportunity to explore a growing list of small companies in the UAE, by shopping within the local storefront on the Amazon store, which includes a selection of products to introduce shoppers to small local companies.

Customers in the UAE can shop for Black Friday offers from the US Amazon store via the Global Store on the Amazon website until November 30th.

The offers include categories of electronics, home and kitchen supplies, baby supplies, cosmetics, personal care, outdoor activities and many other notable brands such as JBL, Seagate, Aveno Baby, Neutrogena and Colombia.

Sector development

Ronaldo Mashhwar said that customers in the Gulf region are among the most passionate about technology and communication. We notice that they are becoming more accustomed to using various methods of shopping on the Internet. Although this is a fundamental factor of great importance, several changes will help the sector to evolve, including the differentiation of supply chains and last-mile services, especially in larger markets.

Innovation in payment options also helps us to serve customers who do not use banking services, as a recent report by the World Bank indicated that 69% of adult MENA residents do not have a bank account.


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