MTN chooses the American Omnicom for its global communication


(Ecofin Agency) – The MTN group has established a global partnership with Omnicom in the provision of marketing services. This growing collaboration is the fruit of the remarkable work carried out together with the American marketing giant.

The American group Omnicom (global communications giant) was selected, after a selection process, to be the supplier of marketing services to the telecoms operator MTN in all 22 countries in Africa and the Middle East where the latter is present.

« Omnicom has proven to be not only a driver of creativity, but also demonstrated a strong commitment to partner with MTN to achieve our common goal of contributing to the progress of Africa. Said Bernice Samuels, MTN Group Director of Marketing.

It should be noted that MTN and the American giant have been working together since 2017. Luca Gallarelli – Managing Director of TBWA South Africa Group, the local subsidiary of Omnicom – was very satisfied with this new joint page which is opening.

« We are delighted with this announcement which certainly reflects the hard work and dedication of our entire team. MTN is one of the world’s biggest brands for good reason, and we look forward to working with them to achieve their business ambitions in the years to come. “, he said.

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