Lidl Smart Home: a connected solution to compete with Philips Hue?

Lidl Smart Home: a connected solution to compete with Philips Hue?
Lidl Smart Home: a connected solution to compete with Philips Hue?

Lidl goes one step further in the connected home. The brand has just marketed a hub, a connected socket and door opening sensors in its Belgian and Swiss stores. Solutions bearing the name Lidl Smart Home.

One might think Lidl endowed with the gift of ubiquity so much the inexpensive brand keeps unveiling new products in different markets. The discount chain is launching gradually but surely in the world of the connected home. After unveiling its connected watch, Silvercrest SFW220, a few days ago, Lidl has just marketed Lidl Smart Home home automation solutions in Belgium and Switzerland.

Among these new products stamped Silvercrest, there is a connection bridge (based on the Zigbee 3.0 protocol). This central hub aims to connect the connected objects of the house to each other either from the Lidl Home application, or through the connected remote control or even from a Google Assistant or Amazon Alexa voice assistant. At € 20, this connection bridge is sold more than half the price of the Hue gateway, which can be found around € 45.

In addition to this central hub, Lidl has released an armada of connected objects which will of course be linked to this connection bridge. There are door opening and closing sensors, connected bulbs and sockets or even a Led garland. And as you might expect, all at unbeatable prices.

A snub to the giant Philips Hue? It is clear that with this new range Lidl is gradually entering the field of home automation for which Hue holds the main controls. And with such aggressive prices, Lidl may well find success with the general public. Indeed, the Livarno Lux bulb diffusing warm and cold white and available with the GU10, E27 and E14 bases is proposed at 10 €, the Led strip of 2.5 m sold at the price of 30 €. Finally, the starter kit including the bridge, three bulbs and the remote control is available for 57 € (against 130 € for the same Hue pack).

For now, this Lidl Smart Home system is only available in Belgium and Switzerland, but it could well arrive in France during 2021, according to information from Lidl. And this, with prices similar to those of our border neighbors.

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https://www.lesnumeriques.com/objet-connecte/lidl-smart-home-une-solution-connectee-pour-concurrencer-philips-hue-n158207.html

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