Another game has just been delayed to dodge Cyberpunk 2077

Cyberpunk 2077 Fear is a very real thing in the gaming industry. We’ve already seen a game dodging completely in 2020 to escape CD Projekt Red’s sci-fi juggernaut, and now another game in 2020 has openly clicked “Cancel”.

EVERSPACE 2 is the upcoming sequel to the space shooter that had huge success on Steam in 2016. The sequel has been in the works for a few years and was originally due to be released this December.

However, in a backer update on Kickstarter, the developers at ROCKFISH Games said very openly that they would postpone their launch to get rid of hell Cyberpunk 2077:

Let’s get the cyber elephant out of the room right away: the Cyberpunk 2077 version has just been postponed to December 10th, which is a big blow to our planned EVERSPACE 2 Early Access version in mid-December. Not only will any media and content creator be covering arguably the most anticipated AAA game in history for the entire holiday season (and not much more), but we also know there is quite a bit in our community (and on our team) there are overlaps in the audience. , in order to…

After a brief consultation with our marketing friends at Evolve PR, Plan Of Attack and Swordfish PR, we have decided to postpone the EVERSPACE 2 Early Access version to January. We know this sucks, but listen to us! There is actually something good in that.

EVERSPACE 2 follows Way of exile then damn it, run away from CD Projekt Red. But what’s great here is the fact that everyone is just refreshingly open to the realities of business. And that little bit added by that EVERSPACE Team that was excluded from the Way of exile Update is just how much impact Cyberpunk 2077Marketing will have.

It’s not that people can’t be interested in multiple games at once – it’s reality that Cyberpunk 2077 will literally flood every channel you can imagine. And that was before the delay! Well that Cyberpunk 2077 has been postponed, marketing spend will be even higher according to the company’s latest investor appeal:

In any case, we need to rethink and reschedule the marketing campaign to cover the December release window. Such rescheduling will most likely lead to an increase in marketing costs, but it is too early to show exactly how the marketing budget will increase. The decision is really fresh and we are working on rescheduling the marketing campaign over time.

So, sensible move from the developers here. And they probably won’t be the only ones moving. The medium starts exactly the same day as Cyberpunk 2077 – There has to be some conversation within the bloober team to push things back. Even something like the console launch of Has has has could think of an early Christmas break.

Please be more honest with video games.