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Jeddah - Yasmine El Tohamy - RIYADH: The Saudi pavilion at the Doha Horticultural Expo 2023 won five awards, set world records and drew 1.8 million visitors to its expansive site spanning 5,000 sq. meters.
The pavilion’s lush green design drew inspiration from Mount Tuwaiq, the Saudi Press Agency reported on Saturday.
Saleh Bindakhil, the head director of the Saudi campaign, said that the pavilion provided a “groundbreaking digital experience” centered on agriculture and environmental sustainability.
It showcased more than 80 successful Saudi projects and initiatives in line with the exhibition’s objectives, he added.
The pavilion, which aimed to inspire the global community to combat desertification, secured five awards and set world records, Bindakhil said.
It broke the Guinness World Record for the largest display of exterior LED screens, with an impressive array of 435 external LED columns.
Additionally, the pavilion received a Gold Muse Award in the conceptual design and events category, and a Gold French Design Award in the interior design and architecture category.
It clinched the LIV Award in architectural and landscape design, along with a silver award from the Bureau International des Expositions in the self-built pavilions category.
The pavilion welcomed visitors from around the world, offering communications in seven languages: Arabic, English, French, Italian, Spanish, Japanese and Persian.
Its numerous sections showcased the diversity and richness of the Kingdom.
The pavilion also highlighted the pivotal role of agriculture and major sustainable projects in Saudi Arabia.
The Doha expo, which began in October last year and ended on March 28, aimed to promote environmental solutions to a global audience.
The event included four key pillars: Modern agriculture, technology and innovation, environmental awareness and sustainability.
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