Today, Sunday, the Museums Authority in Saudi Arabia revealed the launch of its strategy, in light of which it will work to develop the museum sector in Saudi Arabia with all its components and organizational and operational paths, and to support and empower practitioners and investors in it, in order to achieve the goals of the Ministry of Culture and the goals of Saudi Vision 2030, in its cultural aspects.
Stefano Carboni, CEO of the authority, explained that the strategy seeks to bring about tangible development in a vital and important sector such as the museums sector, through a well-defined vision, mission and goals, in order to develop the sector, develop its content and programs, empower its employees and train them, and create an environment that develops and advances Saudi museums to be Real cultural platforms that provide diverse knowledge content and attract local and international audiences.
4 main axes
According to the Saudi Press Agency “SPA”, the Museums Authority’s strategy was in line with the national strategy for culture, and with the Saudi Vision 2030, where the strategy defined the value chain through four main axes: the social and economic output of the museum sector, its contribution to the field of culture, and the activities it will provide, Its enabling tools include talent development, funding, supporting partnerships, licenses and regulations.
In its strategy, the commission addressed the main role that museums play in social and economic development by planning to add new and diversified categories to museums around Saudi Arabia.
Establishment of national museums
The strategy also defined the vision that it would follow, and stipulated the establishment of national museums as inspiring destinations and catalysts for the cultural and community participation of citizens, residents and visitors. On the global cultural scene with the highest quality standards.
As for the strategic objectives, they included 12 objectives: enriching institutions and collections, enhancing the value of the existing heritage content, expanding the scope of museums using high-quality institutions, increasing museum visit rates among residents and tourists, increasing the sector’s general budget and improving spending efficiency, in addition to establishing distinguished and contemporary museums in Major cities and local museums in areas with a rich and diverse heritage, protecting and displaying collections according to the best standards, creating accessible educational and entertainment experiences for all, attracting museum visitors and seeking deserved recognition and appreciation from inside and outside the Kingdom, as well as creating a qualified and experienced workforce for museums, Ensuring the provision of the necessary financial support and stimulating the participation of the third sector, establishing partnerships to seize the opportunities offered by the museum sector and enabling it to add value, and issuing licenses and regulations to ensure the application of comprehensive quality standards.
The strategy contributes to the development of existing museums such as the National Museum and the Masmak Palace Museum, and will create a large number of museums around the Kingdom’s regions, from Arar to Najran and from Abha to Dammam, by 2024, in addition to several large and small museums in the coming years until In 2030, the first museums to be established include the Tariq Abdul Hakim Museum in Jeddah and the Black Gold Museum in Riyadh. A temporary place will be allocated for the Saudi Museum of Contemporary Art in the New Jax neighborhood in Diriyah, until the opening of the grand museum in the coming years, while medium-term plans involve On the opening of leading museums such as the Royal Society of Arts Museum, the Museum of Digital Arts, and the Prince Mohammed bin Salman International Center for Arabic Calligraphy.
Attracting local and global audience
While it aims to create a healthy field in which Saudi museums grow and develop automatically, by distributing them around the regions of Saudi Arabia, diversifying their specializations and collections, attracting local and global audiences, forming organizational visions and strong educational programs, building a new generation of museum professionals, and creating business opportunities for Diversify sources of income.
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