GenderLab and the Inter-American Development Bank (IDB), in alliance with the Presidential Council for Equity for Women in Colombia and other private companies, launched Elsa, a virtual tool that seeks to identify and prevent sexual harassment in the workplace.
With the use of algorithms and artificial intelligence, this initiative will allow organizations and entities to collect information, prepare situation diagnoses and action plans against workplace sexual harassment.
In Colombia, sexual harassment at work mainly affects women, which is why it constitutes a type of gender violence. Of a total of 16,307 people affected by this crime between 2008 and 2020, 13,711 are women (84%), 1,757 are men (11%) and the sex of 839 (5%) victims is unknown.
“Workplace sexual harassment continues to be a taboo subject in many companies and the victims, due to ignorance or fear, do not come to express the situation that occurred. Only two out of every 100 women make a complaint through the mechanisms of the same company”, Stressed Marlene Molero, CEO and Co-founder of GenderLab.
In addition, the IDB’s senior advisor, Andrew Morrison, explained that Elsa will include “innovations based on global good practices, such as training third parties to intervene in harassment cases or the use of algorithms to automate the match of global good practices with the needs of of the participating organizations ”.
The pilot project for this tool will begin this November. Its official implementation is expected to be completed by 2021 in Peru, Colombia and Bolivia.
Meanwhile, the first organizations to start using Elsa in Colombia they are El Tiempo, Terpel and the Administrative Department of the Presidency of the Republic (Dapre).
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