Forcing Mark Zuckerberg’s social media empire to admit a discriminatory flaw in its policies is no small matter.
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Photo: Sophia Evans / The Observer
After a campaign started in this paper, the observer can exclusively reveal that Instagram and its parent company Facebook will update their nudity guidelines to end discrimination against black women on their platforms and to ensure that all body types are treated fairly.
In August, Instagram was accused of censoring and silencing plus-size model Nyome Nicholas-Williams. A wave of content creators then confirmed that the platform repeatedly discriminated against black people, oversized users, and other marginalized communities by deleting their photos or not promoting them in the same way as it did to its white users.
To speak to observer Over the summer, Nicholas-Williams and photographer Alexandra Cameron reported how photos were repeatedly deleted and removed from their “trust shoot” with warnings that their accounts – with more than 115,000 followers – could be closed. The controversy caused fans to protest en masse under the hashtag #IWantToSeeNyome and to post pictures of the model.
© Photo: Sophia Evans / The Observer
Model Nyome Nicholas-Williams (center) with photographer Alexandra Cameron (left) and activist Gina Martin in front of the Facebook headquarters in London.
Facebook’s photo-sharing app has been accused of hypocrisy and racism for allowing an abundance of photos of half-naked, skinny, white women in its feed, but deleting those posted by black women in similar poses.
Nicholas-Williams said she was shocked that “a fat black woman celebrating her body is banned … I want to encourage self-love and inclusivity because that’s how I feel and how I want other women to feel like me.”
The photos in question showed Nicholas-Williams with his eyes closed and one arm around her breasts. While the pose is widespread on social media, in this case it was believed to violate Instagram’s guidelines on pornography.
In addition to highly developed artificial intelligence, Facebook and Instagram employ 15,000 content reviewers worldwide. These employees individually browse thousands of photos that users report as offensive to the app on a daily basis.
It is to be expected that human prejudice – unconsciously or otherwise – will arise when deleting content and locking accounts. However, Facebook and Instagram have extensive rules that must be applied in order for both to be possible.
The company denied that Nicholas-Williams was racially discriminated against but confirmed that his photos had been removed because of his previous boob squeezing policy.
The activist Gina Martin, who also campaigned for Instagram and had previously changed the law to criminalize “upskirting” in 2018,
said, “This policy change is an example of what happens when you spot a problem, organize, relate to major platforms, and find it hard to ignore.”
Nicholas-Williams said she was happy with the result. “This is a big step and I am glad that a dialogue has now started,” she said.
“I want to make sure I’m respected and allowed to use spaces like Instagram, as many other creators do, without fear of being censored and silenced.” The impact of Instagram on trends and popular culture is not to be underestimated. The social media site has over a billion users worldwide, and millions of images are uploaded online daily by individuals, small businesses, big brands, and politicians interested in joining the conversations. A spokesperson for Instagram confirmed that Nicholas-Williams’ pictures were originally recorded as “We do not allow chest bruising as this is most commonly associated with pornography.”
Cameron, the photographer, said, “There is more meat to hold or place your arm when you have bigger breasts. There was no evidence of pornographic squeezing – my photos are explicitly about the female gaze and empowering women. ”
Instagram admitted the shoot featured the model “holding her breasts … [in] Images that are supposed to demonstrate self-love and body acceptance. ”
An Instagram spokesperson said, “When we took a closer look at this, we discovered that it was a case where our breast squeezing guidelines were not properly applied. Nyome’s feedback has helped us understand where this policy has not been followed and how we can refine it. “The new nudity policy will apply on Instagram and Facebook and will go into effect this week.
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