Rihanna apologizes for using a hadith of the Prophet Muhammad during...

• Nabiha Barkar
• BBC

Rihanna has apologized after using a controversial song in her latest fashion show called “Savage X Fenty”.

Rihanna sparked an angry reaction on the Internet for her use of the song “Dhoom” by artist Coco Chloe, which includes a hadith of the Prophet Muhammad.

Rihanna says the song’s use was “irresponsible” and “a simple mistake, but careless”.

The hadith used in the song relates to the Day of Resurrection.

Coco Chloe apologized, saying she did not know the song contained Islamic sacred texts.

Rihanna’s fashion and beauty brand, Fenty, is recognized for her commitment to diversity in the past.

But some Muslims questioned the use of the song when the lingerie show was aired on Amazon Prime on October 2.

Hodn Lynden, 26, is a fan beauty blogger of Rihanna and Fenty but felt that including the song on the show was a mistake.

She says it’s “nice” to see Rihanna’s apology, but she believes the big brands “need more Muslim people in these industries who can pick up things like this.”

“Islam is not aesthetic, and religion is not aesthetic,” Hoden told Radio 1 Newsbeat.

Houden has bought Fenty products before, but says the incident may change her mind now.

And she might not even use the free products that the brand sent her to promote them online.

“I don’t think I will buy products or even promote them on my Instagram account,” she said. “I literally have a box of Fenty products sent to create content and I don’t know how to feel about it.”

And Houden wasn’t the only one disappointed.

Arouj Aftab is a fashion blogger who has spoken online about the importance of brand diversity.

Speaking to BBC Asia, before Rihanna and Coco Chloe apologized, she said, “When I saw this video, I felt some disgust.”

“This is a hadith and it was put into a song in which women dance in underwear,” she added.

This isn’t the first time Rihanna has been accused of not taking into account sensitivities around Islam.

In 2013, she was asked to leave a mosque in Abu Dhabi after taking “inappropriate” photos.

The fashion industry has previously been accused of “transgressing” the rights of Islam.

In August, Kanye West was criticized by some for naming his Yeezy Post coaches, Israfil and Israel, after two Islamic monarchs.

Online retailer Shane apologized in July for advertising Muslim prayer rugs as “Greek patterned rugs.”