Thursday 03 February 2022
Books – Muhammad Al-Rubi:
After the group’s Daimler Truck division was listed on the Frankfurt Stock Exchange as an independent company, Daimler Group AG transformed into Mercedes-Benz Group AG in early February. The renamed Mercedes-Benz Group will focus on luxury passenger cars.
The rebranding of Daimler continues the internal reorganization effort that the group started last year after its shareholders overwhelmingly approved the listing of Daimler Trucks Holding AG as an independent company on the Frankfurt Stock Exchange, and thus the main focus of Mercedes-Benz AG has since been entirely on The group’s four main passenger car brands are Mercedes-Benz, Mercedes-AMG, Mercedes-Maybach and Mercedes-EQ, as well as vans.
Mercedes-Benz Group, after the completion of the internal reorganization procedures, still owns a minority stake in the Daimler Truck Holding Group, 35%, of which 5% are financial assets belonging to the employees’ pension fund.
Ola Klinius, Chairman of the Board of Directors of the Mercedes-Benz AG Group, said: “The renaming of the group to the Mercedes-Benz AG Group clearly indicates our new directions for the next phase. Through these changes we seek to confirm our new strategic vision for the group’s business in the future, which is to manufacture cars. The most preferred in the world.The Silver Star, which gained wide international fame, was and still represents a promise for the future, by striving to change and develop the present for the better.We always strive to continue the culture set by the company’s founders, by focusing on pioneering electric mobility solutions and automotive software In the coming period”.
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