Global Village launches electronic wallet with smart payment solutions – the...

Global Village launches electronic wallet with smart payment solutions – the...
Global Village launches electronic wallet with smart payment solutions – the...

Global Village, one of the largest cultural parks in the world, and the first family destination for culture, shopping and entertainment in the region, announced its cooperation with the company, “Emaratech”, which specializes in financial services and electronic payment gateways in the UAE.

The cooperation agreement provides for the provision of the innovative “My Money” wallet as an electronic payment solution in the outlets and destinations of the Global Village. Season 25 will witness the launch of the “GV Pay by Noqodi” application for smart phones, which provides the opportunity for destination guests to make electronic payments without the need to trade in paper money during Their visit to the Global Village pavilions and entertainment outlets when the season begins next Sunday.

This partnership falls under the set of measures and procedures that will be followed within the framework of the continuous commitment to ensure an entertainment experience that remains in the mind during the various seasons of the global village.

Unique platform

Through this cooperation, Global Village is working to provide electronic payment solutions and encourage their use throughout the park to enhance the convenience of guests. Thanks to the new application, they will be able to complete payment transactions more easily and conveniently than ever before. My Money Transfer Technology is a unique platform for conducting digital payments and transactions electronically, through software and solutions provided by “Emaratech”, which have been successfully used by government agencies, retail stores, companies and e-commerce sites in the country over the past years. The launch of this solution in the global village is considered one of the most important smart solutions applied by the destination, as it expands to provide comfortable digital hospitality experiences for guests while they enjoy the many outdoor experiences it offers.

means of comfort

Khadija Khalifa, Senior Director of Commercial Affairs at Global Village said: “Global Village has always been keen to provide all amenities for its guests in all its seasons, and the twenty-fifth season is the ideal time to introduce various smart solutions in line with international best practices. Our cooperation with “Emaratech” will enable our partners and our guests to benefit from electronic wallet solutions that will save time and facilitate payment processes, to enjoy more time with the various cultural and entertainment programs that we host, without the need to use paper money. This cooperation with “Emaratech” also reflects the objectives of our strategic plan in harnessing smart solutions to enhance guest experiences and exceed their expectations. It also highlights the flexibility with which the entertainment sector works and the speed of adapting to current conditions, thus activating the economy in general.


GV Pay mimics the similar payment platforms that UAE residents are accustomed to, indicating the great potential awaits the smart app when the season kicks off on October 25th. As part of this cooperation, a dedicated QR code will be provided to each of the Global Village outlets at all payment points, so that the payment process will be made automatically through the guest account in the application, when the QR code is scanned. Guests can also recharge and recharge their e-wallets through this application and use their balances at the time they want, which will definitely reduce congestion at payment points, and the adoption of electronic payment technology across the destination.

Exceptional experiences


Thani Al-Zafin, General Manager and a member of the Board of Directors of Emaratech, said: “We believe in the importance of providing exceptional experiences through cooperation with a group of pioneering partners. In this context, we are pleased to cooperate with Global Village in its 25th season, to provide easier and seamless electronic payment services for the destination’s guests, and to enhance their experiences during this season, through easy and secure payment solutions. We are working to inaugurate a culture of digitization to upgrade the experiences of the people of the Emirates, and we look forward to cooperating with the first family destination across the region in the coming seasons, and to contribute to achieving the goals of digital transformation. “Thanks to this cooperation, Global Village guests will be able to enjoy more of the entertainment experiences provided by the park, without the need to use paper money.”

It is worth noting that the first phase of the GV Pay e-wallet includes all the outlets of the Global Village, provided that the coverage will expand to include various entertainment destinations in the Emirate of during the second phase of the application launch in the second half of 2021.


Customer experiences

These measures are part of Global Village’s interest in improving customer experiences at all levels and across all of its operations. With this in mind, a new website will be launched, in addition to a dedicated application for smartphones with the start of the season, to enable guests to easily buy tickets, pay parking fees and charge the balance of the «entertainment destinations» card that provides its owners with the opportunity to enjoy tours and games in the Carnival area and enter the museum Ripley’s Believe It or Not and enter the exciting show. On the other hand, credit or debit card payment services will be provided at various outlets through the entertainment destination, to be added to the list of smart solutions that aim to provide exceptional and comfortable experiences for the season’s guests.





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