13.10.2020
Vienna (OTS) – A total of 92 projects were submitted this year: The jury selected three nominees for the State PR award in six categories, and three PR projects each were nominated for the “Austrian Young PR Award” and the “Corona” special prize.
“The qualitatively very good submissions show that strategically planned and innovatively implemented communication projects make a significant contribution to the success of a company or organization,” explains PRVA President Julia Wippersberg. “The numerous high-quality submissions in the special corona communication category introduced this year show how quickly communicators have adapted to the crisis and gained momentum,” said Wippersberg.
In the following the nominated projects are listed according to categories and project titles.
Optional: Corporate PR category
A1 Mission Future – Young ideas make the future PR-sponsor: A1 Telekom Austria Group
EU program Interreg AT-CZ: Cross-border cooperation Austria – Czech Republic PR sponsors: Office of the Lower Austrian provincial government, administrative authority INTERREG VA Austria – Czech Republic External consultant: comm: unications – Agency for PR, Events & Marketing
Mona network. The Wiener Netze ambassador for the next generation. PR agency: Wiener Netze GmbH External consultant: LHOGO eU
Zwtl .: Category Corporate Social Responsibility – CSR communication
Energized AR PR provider: Salzburg AG External consultant: Polycular
Every Body In. – How the underwear brand Skiny empowered customers with Corporate Activisim PR support: SKINY Bodywear GmbH External consultant: Visionistas GmbH
Being right is a matter for children: 30 years of children’s rights PR sponsor: SOS Children’s Villages
Optional: category digital communication
The #about talk – Or how to get a city to talk about mental health. PR sponsor: Board of Trustees for Psychosocial Services Vienna External consultant: Pick & Barth Digital Strategies GmbH
HEADS UP App PR provider: Mondi Corrugated Services GmbH External consultant: Pen & Paper Agency – Vienna
It’s In Our Hands – awareness campaign for hidden plastic in wet wipes PR sponsor: Lenzing AG External consultant: currycom communications
Optional: Internal PR & Employer Branding category
“The Internet and my fire brigade” – How social media help shape the image of the Austrian fire brigade PR provider: Austrian Federal Fire Brigade Association External consultant: The Skills Group
DS24hours – around the world 24 hours a day to promote employee engagement PR sponsor: Dentsply Sirona
Tirolia: Employer story with speed – on all channels PR provider: Tirolia Spedition GmbH External consultant: angerers communication for brands and HR
Partly: Product and Service PR category
Launch of A1 5Giganetz PR sponsor: A1 Telekom Austria
Viennese tradition meets modern technology: Wien Energie drives through the city in an E-Fiaker PR agency: Wien Energie GmbH External consultant: Traktor Werbeagentur GmbH
Optional: category special projects / innovations
Communication on the 1st Nightjet Vienna – Brussels PR agency: Austrian Federal Railways (ÖBB)
sugar-out initiative – the alliance against too much sugar PR sponsor: SPAR Österreichische Warenhandels AG External consultant: alpha_z Kommunikationberatung GmbH
#RechtAufZukunft – The first climate action brought by Austria’s PR agency: Greenpeace in Central and Eastern Europe
Occasionally: special price “Corona”
Full board generation cafe in the exceptional Corona situation PR provider: Full board generation cafe GmbH External consultant: SCHÜTZE Positioning GmbH
#BundesligaTeamwork PR sponsor: Austrian Football League External consultant: ML Marketing GmbH
#Energiebringer – Vienna’s city life digitally in the living room PR agency: Wien Energie GmbH
Between: Austrian Young PR Award – PR concept for “AmberMed”
#beahero Katharina Heider-Fischer
Stories for Health Romana Krempl and Jana Walch (students at the University of Applied Sciences St. Pölten)
What happened if…? Daniela Gissing and Teresa Melissa Pichler (ikp Wien GmbH)
Occasionally: the jury
Janina Hofmann (Young PR Winner 2019), Lucia Gutscher (Young PR Winner 2019), Julia Stering (PRVA Newcomers), Mario Brandmüller (Stift Admont – State Prize Winner 2019), Karin Wiesinger (The Skills Group – Agency), Andrea Eichelberg (Akzent- PR – EPU), Martina Stemmer (SOS Children’s Villages – NGO), Carina Spak (AmberMed), Ingrid Vogl (Scientific Senate), Gudrun Reimerth (FH Joanneum), Sabine Einwiller (University of Vienna, PR Ethics Council), Wolfgang Schneider (Ministry for Digitization and Business Location), Answer Lang (AK Vienna), Eva Weissenberger (WK Austria), Christina Kahlert (DPRG), Julia Wippersberg (PRVA President – Jury Chairwoman)
The work of the PRVA is supported by the following business partners:
[ACP] (https://www.acp.at/), [APA-OTS] (https://www.ots.at/),
[Brau Union] (http://www.brauunion.at/), [Dock Yard]
(https://www.dockyard.at/), [DORDA] (http://www.dorda.at/), [IFES]
(http://www.ifes.at/), [Industriellenvereinigung]
(https://www.iv.at/de/), [ÖBB] (http://www.oebb.at/), [Observer]
(http://www.observer.at/), [OMV] (http://www.omv.com/), [Siteimprove]
(http://siteimprove.com/de/), [VÖZ] (http://voez.at/), [Wien Energie]
(http://www.wienenergie.at/)
Stocks on the radar:Semperit, Frequentis, Polytec Group, SBO, Rosenbauer, FACC, Wienerberger, DO&CO, UBM, Agrana, Erste Group, RBI, Telekom Austria, Cleen Energy, Porn, Uniqa, SW environmental technology.
Random Partner
Fabasoft
Fabasoft is a European software manufacturer and cloud provider. The company digitizes and accelerates business processes, both by way of informal collaboration and through structured workflows and across organizational and national borders. The group is represented by companies in Germany, Austria, Switzerland, Great Britain and the USA.
>> Visit 57 other partners at boerse-social.com/partner
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