Google search engine contributed to the arrival of the Internet to what it is now, due to the ease and speed it provides to search for anything on the network. It also brought to life millions of emerging websites by displaying them in search results.
وتقدم Google search service for free For all Internet users, they pay for the service with their information that Google obtains based on their searches.
Most of the time, the user is exposed to dozens of ads related to what he is searching for through the Google search engine. This is because Google tracks searches to understand users’ interests, thus making it easier for its partners to target them with ads.
Most users accept this mode, and some even see it in their interest as it helps them reach ads for products they are interested in. However, others do not accept the idea of tracking and see it as an invasion of privacy. That’s why the DuckDuckGo search engine was born.
DuckDuckGo promotes itself as the perfect alternative to Google’s search engine. This appeared in the latest promotional campaigns that spread among users strongly. The search engine provides its services through the website, through applications for smartphones, and add-ons for browsers.
The DuckDuckGo search engine has become very popular recently, due to the increasing interest of users in their privacy while browsing the Internet. The engine promises its users not to log any data about them, including search history, of course.
DuckDuckGo focuses on displaying search results from websites that rely on encrypted and secure communication protocols. Unlike other search engines, which display all kinds of websites in search results most of the time.
Users of the DuckDuckGo platform on smartphones rely on the official application of the service, which is a secure browser application, with built-in anti-tracking and ad-blocking features.
The search engine itself is distinguished by preventing users from being tracked, whether it is through the application or via the browser.
Contrary to what some think, DuckDuckGo makes money through ads as well. But it doesn’t use targeting features, it just shows you ads related to the keywords you’re looking for, without relying on any other data.
It can be used via smartphones either through the application, which bears the name DuckDuckGo Privacy Browser, or by opening the site via a browser. The app is available for both Android and iOS.
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