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Jeddah - Yasmine El Tohamy - RIYADH: Saudi Arabia’s NEOM, a futuristic $500 billion megacity development, announced on Wednesday that it has launched three initiatives represented by the Social Responsibility Department.
The initiatives aim to support the sustainable development goals, celebrate the World Creativity and Innovation Day, and encourage the participation of the local community in developing innovative solutions that would support the UN Sustainable Development Goals (SDG).
The department said that it will work alongside the MiSK Leadership, CyberX and Digital Giving programs, and with the University of Tabuk and the General Authority for Small and Medium Enterprises, to launch these initiatives.
The first initiative is represented in the third batch of the Spark initiative and includes an innovative six-week training program designed to enhance the spirit of entrepreneurship among Saudi youth, the department said in a statement published by the Saudi Press Agency.
It introduces participants to the critical steps involved in starting a business and supports them with the necessary tools to form bright business ideas. From there, participants can turn them into vivid and realistic businesses for a sustainable future, in order for them to be able to present them to investors later.
The program is in support of the Kingdom’s drive to increase the participation of small and medium-sized enterprises in driving economic growth.
Last year, two batches of the program were successfully launched, benefiting 300 graduates, including 10 winners who passed the final round of Spark Tank.
The second initiative is the NEOM Generation Innovation Challenge, which will be held in partnership with the Industrial and Robot Innovation Center at the University of Tabuk. It involves challenging students from all over the Kingdom to present their ideas in the fields of water, energy, media, entertainment, transportation, health and food.
The ideas and their solutions must be centralized using artificial intelligence (AI) systems and be implementable in NEOM’s corresponding sectors. The participants will be evaluated based on their creativity, AI integration, and the extent to which their ideas align with NEOM’s approaches.
The third initiative is the CyberX Bootcamps, a non-profit platform for electronic awareness and digital knowledge under the supervision of the Digital Giving initiative. A training camp on AI and machine learning for youth will be held.
The department said it will spread awareness of the SDGs and provide opportunities for the local community to learn and gain important knowledge on sustainable development through quality education, gender equality, decent work and economic growth, sustainable cities and societies, as well as partnerships to achieve the goals.
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