Internet: Spotify launches its own audiobooks on its platform

Internet: Spotify launches its own audiobooks on its platform
Internet: Spotify launches its own audiobooks on its platform

PostedJanuary 25, 2021 at 8:21 PM

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The Swedish group, which has made podcasts a vector of its growth, uses classic works that have fallen into the public domain, narrated by big names in the show, to turn them into audio works.

Audiobooks have been on the platform for a long time, but this is the first time that Spotify has placed copies in its colors and produced by the group itself.

Anadolu Agency via AFP

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The online music platform Spotify has launched several audiobooks in its colors, classic works in the public domain narrated by big names in the show, such as actress Hilary Swank or comedian Forest Whitaker.

Asked by AFP, a spokesperson for Spotify indicated that this launch was part of “tests”, which the Swedish group regularly “to improve listening to our users”.

“Some of these tests pave the way for wider deployment and others are only for valuable learning,” added the spokesperson, without further clarification.

Audiobooks have been around for a long time on the platform, but this is the first time that Spotify has placed copies in its colors and produced by the group itself, after the Harry Potter trial run last spring.

«Sitting with the Classics»

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The nine audiobooks, in English, were posted online on Friday, including “

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The Awakening” by American writer Kate Chopin, read by Oscar-winning actress Hilary Swank, and “

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The Life of Frederick Douglass, American Slave”, autobiography of the former American slave turned activist, narrated by Forest Whitaker.

Spotify also called on YouTuber David Dobrik to read “Frankenstein” by British writer Mary Shelley, or British actress Cynthia Erivo for “Persuasion” by English writer Jane Austen.

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The works, which were first posted online by

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The Hollywood Reporter, are divided into short chapters that can be listened to like an episode podcast.

To accompany these audiobooks, Spotify has uploaded an audio series titled “Sitting with the Classics” in which Harvard English and American literature professor Glenda Carpio gives a short analysis of each work.

“Harry Potter and the Sorcerer’s Stone”

At the beginning of May 2020, Spotify had published, on its platform, an audio version of the first volume of the Harry Potter literary series, “Harry Potter and the sorcerer’s stone”, read by celebrities, in particular by actor Daniel Radcliffe, who played the wizard with glasses in the cinema.

In August, the group posted an ad to recruit a head of audiobooks, a sign of its new ambition in this market, today dominated by Audible, a subsidiary of Amazon.

Known to be a music platform in the beginning, Spotify has made podcasts a growth vector since early 2019, and now seems to be more interested in audiobooks, the only literary publishing sector to post premium rates. double-digit annual growth.

(AFP)

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