Bouygues Telecom is trying to boost its plans with mobile subsidy by surfing the national curfew

“We are made to be together” according to the Bouygues Telecom slogan, but not necessarily in this period of health crisis. To better distribute the daily flow of customers, while the 6:00 p.m. curfew has been extended to the entire territory, the operator is targeting early risers with a small financial incentive.

With the extension of the 6:00 p.m. curfew to the entire territory, physical stores are adapting, including those of operators. On the same principle as happy hours in bars, Bouygues Telecom also invites customers to take advantage of more attractive prices on a very specific time slot of the day.

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By showing up between 9:00 a.m. and 11:00 a.m., they can benefit from an improved subsidy when purchasing a smartphone with a mobile plan with commitment. “A special reduction of 50 euros on the price of smartphones with Sensation Packages”, specifies the operator. In this way, telco intends to bring more customers to this time slot and better distribute the daily flow of customers in its physical stores.

But this is not the only measure taken by the operator of Martin Bouygues to best smooth the daily flow of customers. “From Saturday January 16, most shops welcome you from 9:00 am”, adds Bouygues Telecom in its press release. The latter also takes the opportunity to reiterate the respect of barrier gestures to protect customers and employees, whether it is the wearing of a mask, the use of hydroalcoholic gel or the respect of sanitary distance.

Something to jazz up Free

A Happy Hours operation that risked jazzing up Free. Xavier Niel’s operator indeed believes that the subsidization of terminals within the framework of mobile plans is in reality a payment facility constituting a consumer credit ignoring legal obligations. In short, a disguised credit. The telco won a lawsuit against SFR in 2018, but it also attacked Orange and Bouygues Telecom.

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