AT&T and T-Mobile networks began to offer discounts of up to about $ 30 on the new phone that supports fifth generation technology, bringing the price of the standard “i Phone 12” phone version to about $ 799 with the possibility of getting more discounts if subscribing to monthly and annual payment plans. According to what was reported by CNBC America.A research paper issued by “LightShed” said that the discounts offered by the cellular phone operators in the country are the largest in the history of launching Apple phones, as these companies seek to increase their market share by adding new customer segments.
Analysts believe that the discounts offered by US mobile companies would support Apple’s sales strongly in the United States while reducing prices and making them more attractive to new segments of consumers, in addition to encouraging Apple phone users to upgrade their phones to the latest version, which ultimately means shortening the cycle. The use of Apple models, which the company specified about 3 years.The discounts offered by mobile companies come at a time when the fifth generation network is still under construction in the country, which means that customers who will get the new phone through these discounts may find themselves bound by the full contract terms on their cell phone plans for a period of up to 30 months.
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